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Why Small Businesses Highly Benefit From Search Engine Marketing?

Search puts your offer in front of people who are already looking. With the right setup and steady optimisation, PPC drives qualified traffic, fills calendars, and supports cash flow. You can start small, measure results, and scale when you see a return. A virtual assistant for Google Ads keeps the account tidy, tests ideas in a controlled way, and protects your budget from waste. That means clearer decisions and a reliable stream of enquiries at a cost you can predict.

What A Google Ads VA Can Help With

A practical mix of setup, ongoing optimisation, and clear reporting. You set the goals, we handle the details and keep you informed.

Campaign Setup and Optimization

We structure the account for clarity and control. That includes separating brand, non brand, and competitor terms, creating focused ad groups, writing clear ads, and setting conversion tracking. We test match types, ad extensions, and landing page routes, then refine based on performance. The result is a clean setup that is easy to manage and improve.

Keyword Strategy Development

We research search terms with real intent, map them to relevant ad groups, and build a negative keyword list that grows over time. Long tail phrases are added for efficient wins, while broad reach is kept in check with tight targeting and strong negatives. Search term reports are reviewed regularly so you pay for the right clicks.

Campaign Monitoring and Optimization

Budgets, bids, and search terms change through the week. We adjust bids, pause weak elements, split test ads, and refresh extensions. Quality Score drivers like expected CTR, ad relevance, and landing page experience are tracked so costs trend down as results improve.

Reaching Right Audience With Advance Features

We set up remarketing lists, in market and custom segments, location targeting, ad schedules, and device modifiers. For shopping or Performance Max, we optimise feeds, set priorities, and add audience signals. This keeps spend focused on people most likely to act.

Performance Audits And Reporting

You get a plain English audit at the start and short weekly summaries after that. Reports show spend, CPC, CTR, conversions, cost per conversion, and simple notes on what we changed and what is next. No fluff, just actions and outcomes.

Managing Budget and Bidding For Maximum ROI

We align bidding to your goals, whether that is manual CPC with tight controls or automated strategies like tCPA and tROAS once you have stable conversion data. Daily checks keep pacing healthy. If spend rises without results, we act quickly and explain what changed.

Make Your Ads Work For You With Hire VA’s Ads specialists

Ready To Hire A Google Ads Specialist Yet?

If you are tired of paying for clicks that do not turn into leads, it is time to tidy the account and focus on what works. Start with a focused audit and a low risk plan.

FAQ

Frequently Asked Questions

Which campaign types do you manage?

Search, Performance Max, Shopping, Display for remarketing, and basic YouTube placements that support lead generation.

Can you work with our existing account?

Yes. We audit what you have, keep the parts that perform, and rebuild only where needed. Access is managed securely.

How do you track conversions?

We use Tag Manager or native tagging to track forms, calls, and key on site actions. Tracking is tested before launch.

What budget do we need to start?

We can begin with a modest daily budget to gather data and scale as cost per lead stabilises.

Do you write ad copy?

Yes. We write clear, compliant ads and test variations. You approve before they go live.

Will you help with landing pages?

We suggest improvements and can implement simple content edits. For larger changes, we coordinate with your developer or designer.

How soon will we see results?

Often within the first few weeks for search campaigns, with steady improvements as data builds. Bigger gains come from ongoing optimisation.

Can you reduce wasted spend?

We build and maintain a strong negative keyword list, refine targeting, and remove low value placements. Regular checks keep waste down.

Do you offer monthly reporting?

Yes. You receive weekly highlights and a monthly Looker Studio report with clear actions.

Do you cover UK hours and holidays?

We align to UK business hours and plan around key dates. For time sensitive campaigns, we agree a coverage plan in advance.

(+62)81 122 4341

Give Us A Call

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